Why should you try mVAS?

[Golden Goose]

At Golden Goose, mVAS is our specialty when it comes to verticals. The evolution of affiliates exploring these offers has presented us with a range of experiences, from triumphs to challenges, where our management team can provide valuable support. With this in mind, we'd like to offer you an insight into the mVAS offers that are seeing great conversion rates and deserve your attention.

How mVas works​

The significant benefit of the mVAS vertical is the ability to operate with any offer in any area, as long as the process of guiding the user towards becoming a lead is understood.

To visualize the process step by step, it looks like this:

1. User sees a creative
2. User clicks the link
3. User goes to the landing page or a pre-lander
4. User clicks the button to get content
5. User pays for the content
6. User receives content and you, as an affiliate, receive money

Essentially, with knowledge of the user journey and an understanding of the offer mechanics, you have the ability to work with almost any service. There are also some additional benefits of the mVAS vertical:


Making payments for subscriptions is effortless and straightforward, as there is no requirement for depositing funds into any account, which might be hindered by faulty payment systems. Users can complete the payment process with only one or two clicks with a phone and receive their desired subscription.

mVAS has a diverse range of offers that cater to various interests of mobile users such as games, videos, adult content, files, horoscopes, music, dating, quizzes, sweepstakes, etc. Additionally, push networks provide targeting options based on the users' interests, making it simpler to reach a wider audience compared to other verticals.

Although adult offers may have a larger audience, it's possible to work with mainstream offers as well. As evidence, consider the success of many platforms for kids featuring educational games with high conversion rates.

Moreover, if you worked with adult offers with standard payments for a registration with KPI, you can also work with dating here and get even more profit (because you get paid faster). You don’t need to wait for a validation process, two week hold or the rest of single conversions.

Adult offers can be expanded to include dating opportunities for increased profit and speedier payment. The usual waiting periods for validation and individual conversions are no longer necessary.

You can mix and match different traffic and GEOs​

Despite common belief among media buyers that mVAS is only suitable for teasers and news showcases in low-income Tier-3 countries, the reality is that Facebook can effectively drive traffic in more developed countries like Austria and Germany. This is due to the convenience for users to pay through their mobile phone accounts.

mVAS offers to try out​

Here are some of our top-converting offers of different topics to try out.

11858 [CL]-Entel-Topclass​

Mainstream offer with decent payout - $0.96. Try using in-App traffic (push/pop notifications inside an app). 2click flow.

9114 - [CL]-Entel-PAW PATROL AIR SEA ADVENTURES​

A fun game for kids. Payout - $1.28. 2click flow.

7349 [TH]-TrueMove-Luck HORO​

Horoscope offers convert great in most Asian GEOs . Payout - $0.64. Pin submit flow.


On the Golden Goose platform, you will find these and many more high-quality offers for any GEO and traffic type. Write in the comments about your experience with the mVAS vertical. And be sure to get in touch, our affiliate managers are always happy to help you kick off your campaign.